“It was necessary to transform the leadership a lot. Many of us needed to be more transparent and bring in more empathy.” Therése Treutiger, Director Commercial Partner & Innovation at Microsoft The new normal. We all talk about it. But what if, it doesn’t feel normal just yet? Instead of running blindfolded, head-first into the …
“HR started cooperating with marketing and put a lot of time into extensive marketing research to get an even better understanding of our target audience.” Christian Edman Freudenthal, Senior HR strategist for the Swedish Armed Force If the perception of your organization has historically been male-dominated, masculine, and quite homogenous, and then suddenly – things …
“It’s almost like building a house. We need to build the foundation first. Otherwise, we might notice that it will have some cracks and be unstable. We may try to fix it, but eventually, we will realize that we need to start from the beginning.” Anna Fredrixon, Chief Human Resource Officer at Kry Every couple of …
We’re beyond excited to introduce Christian Edman Freudenthal and Johan Landeström from The Swedish Armed Forces as our second act on September 22nd. SAVE A SEAT FOR THE SUMMIT 👋 Employer Branding Summit is a digital and free event gathering international speakers within employer branding and recruitment. How do you create a recruitment campaign in a time-era where military service has to compete with …
We’re beyond excited to introduce Therése Treutiger from Microsoft as our first speaker on September 22nd . SAVE A SEAT FOR THE SUMMIT 👋 Employer Branding Summit is a digital and free event gathering international speakers within employer branding and recruitment. How many of you would say that you’ve met someone since you’ve talked over Teams? Quite many, …
Women-led startups received just 2,3% of the global Venture Capital funding in 2020. That is a decrease from the year before. Haven’t we come further? According to an American report produced by Accenture and Girls who code, women hold merely 16% of engineering roles and 27% of computing roles while being 45% more likely to …
“You can have the most fantastic employer branding strategy, but only having a plan doesn’t cut it. You still need to invest in connecting with your target audiences.” As it often goes, action is the key to success. The same saying is true within employer branding. Our third speaker from Employer Branding Summit in December …
If you want to create an engaging conversation, start one about company culture. Even if most people agree that company culture exists and plays a vital role in our organisations’ abilities to become and remain competitive, there’s no absolute consensus on its importance. Let’s start by looking at the data – how can the right company culture …
“Every assumption you, as a company make, must be analysed and evaluated. The end result impacts all your people strategies and plans – your strategic workforce planning. Remember, how you as a company succeed with all the activities you create will mirror your employer brand’s strength“ The second speaker from our latest Employer Branding Summit …
“The candidate experience is closely tied to the customer experience. We often try to keep our professional lives separate from our personal lives, but you can’t do that during the job application process. You can’t think business to business; you need to think business to consumer.” During the last Employer Branding Summit, a lot of …
